Amplify You Influence & Impact, Speak With P.O.W.E.R
Session Two

Recording of our first session, 26th Feb 2024

Branding

  • Business Branding - distinct identity of your brand in the minds of your target audience. . 
  • Personal Branding - defines what you stand for as an individual - e.g your values, behavior and passion.
  • 4 C's of Branding
  • Clarity - having a clear understanding of who you are and what you or your brand stand for.
  • Consistency - the need to consistently represent the same values and attributes across the various platforms and interactions.
  • Content - creating and sharing material that reflects and reinforces your brand.
  • Communication - the importance of connecting and building relationships plus effectively and authentically conveying your brand to others. 


Fear of Public Speaking

  • Fear is just a emotion ( like happy) .
  • Fear is a made up story. It hasn't happened yet. But in your mind it can sometimes be so real and your body reacts to it.
  • Fear leads to avoidance.
  • To overcome Fear, you need to turn it around into a positive thing. Fear of speaking means you need to prepare more, research more, practice more or get help. Turn your fear into a positive thing.
  • Confidence helps overcome fear. Confidence comes by taking action.  Hence if you are scared of public speaking then I say push yourself to speak before an audience ( with guidance) and you will overcome your fear of public speaking.

P.O.W.E.R
P - Prepare your Talk

  • Reflect, Research and revisit what you going to say.
  • Get your speech written and then bullet pointed.
  • Practice, Practice, Practice
  • Rehearse where possible.
  • Dress up to the occasion.

P.O.W.E.R
O - Orient Yourself for Success

  • Arrive early, know the venue/room layout.
  • Get accustomed to the stage/speaking area.
  • Test the sound system, room acoustics and any slides/technology that you will need.
  • Connect and familiarize with key people/stakeholders.
  • Have your notes accessible for final look.

Video Exercise- Due Sun 3rd March ( 12:00pm)

You are required to record a 2mins - 3mins long video and share on our chat.


Add a story to your speech to make it more impactful.


Answer one of the questions below:


  • What is one thing in life you would like to speak up about, who would you want to speak to ( target audience) and why?


OR


  • What is your product/service, who is your target market and why should they attain the product/service from you?


Note:  In your video I will be looking at your eye contact, hand movement and your passion/conviction for your subject.